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How Inventory Marketing is Evolving in 2015

The car business is in a constant state of change. This is due to four factors: technology, consumer expectations, economy, and dealership/OEM priorities. One thing that doesn't change is the need for dealers to market their inventory with solid strategies.

Let's take a look at the factors…

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Dealerships: Up System or Open Sales Floor?

When it comes to the almighty quota, which sales tactic works the best for the team?  Some dealerships prefer an up system, while some prefer to have a simple open sales floor.  There are advantages to both systems, of course, but does one weigh in over another? 

In grade school, children are…

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Charlie Kriak is now a member of Dealer Bar
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Dealer Bar via Facebook

Most of the crossover SUV class offers rounded corners and edges, making the shape more fluid…

Michael Muncy is now a member of Dealer Bar
Dec 11
Dealer Bar posted a photo
Dec 11
Dealer Bar via Facebook

2015 Porsche Macan

Dealer Bar published articles
Dec 9
Phillipe galan replied to Michael R. Bosse Jr.'s discussion Automotive Promotions
"Always looking for a new way to drive traffic"
Dec 9
Phillipe galan is now a member of Dealer Bar
Dec 9
Mark Malartsik is now a member of Dealer Bar
Dec 9
teresa kleffel shared their article on Facebook
Dec 8
teresa kleffel shared their blog post on Facebook
Dec 8
teresa kleffel and Michael R. Bosse Jr. joined Dealer Bar
Dec 8
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