Automotive Best Practices

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Why Automotive Focus and Chat Focus Are Imperative

Dealers have plenty of choices when it comes to chat services on their websites. In many ways, there are too many choices, or rather there are too many poor choices.

It's clear that the ones who are best in this competitive arena for internet marketing share two things in common: they are focused…

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What Happened to Calling them 'Customers'?

There was a time not too long ago when dealers could have a reasonable expectation that the people that buy cars from them would also be likely to have their car serviced at the dealership as well. Today, we're seeing less and less cross-department loyalty. It's as if the relationship has been…

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Best Practice Articles

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JD Rucker published an article
In my days with an automotive website vendor, I remember how big the "call to action" buzz was back…
Wednesday
Dealer Bar via Facebook

Today’s Internet shopper will be a top-of-mind topic during Industry Summit’s newest…

Dealer Bar via Facebook

To take advantage of uniqueness means to be in the places where your competitors are…

Dealer Bar via Facebook

As always, the IS20Group in Boston on September 22-24th is going to be a tremendous event, but…

Dealer Bar via Facebook

This contest is a highlight for many attendees and you won't want to miss it this year.…

Dealer Bar via Facebook

It's clear that the ones who are best in this competitive arena for internet marketing…

Paul Accinno posted a blog post
Our industry is loaded with parody. Car dealers have the same basic pricing structure, offer around…
Sunday
Jeff Sterns posted a photo
Sunday
Jon Lamb posted a photo
Sunday
Jeff Sterns posted a blog post
Dealers have plenty of choices when it comes to chat services on their websites. In many ways, ther…
Aug 22
Dealer Bar via Facebook

How are you using SM to incorporate and push your inventory?…

Matthew Kolodziej posted a photo
Aug 22
Matthew Kolodziej posted a photo
Aug 21
Matthew Kolodziej is now a member of Dealer Bar
Aug 21
JD Rucker published an article
If you're like many dealers, you're currently facing a barrier between you and many of your custome…
Aug 18
Rich Somers is now a member of Dealer Bar
Aug 18
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