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automotive social media (2)

When I listen to most social media gurus, particularly in the automotive industry, I hear a lot about how branding, PR, and communication are the goals of social media. This is not correct.

Don't get me wrong. They are all great benefits that occur when you properly manage your social media, but…

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Social media has been on a steady rise as a valid service in automotive since 2009. Old companies add social media services to their offerings. New companies that specialize in social media continue to pop up. Dealers do not lack choices in this important arena.

Reputation management…

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Christy and Christy are now friends
Jun 25
Thomas Ieracitano updated their profile photo
Jun 7
Thomas Ieracitano liked JD Rucker's photo
Jun 7
Thomas Ieracitano updated their profile
Jun 6
Thomas Ieracitano and Christye are now friends
Jun 6
scott frandrup and Christy are now friends
Jun 6
Christy is now a member of Dealer Bar
Jun 6
Christye, Regan and Christy joined Dealer Bar
Jun 6
Nick kljajic is now a member of Dealer Bar
May 4
RB is now a member of Dealer Bar
Apr 22
matthew wheeler is now a member of Dealer Bar
Mar 23
Simon Leggett shared their blog post on Facebook
Mar 6
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